The target audience for SelfieCity is primarily Communications scholars and majors who are interested in studying different cultures in modern day settings, hence, the selfies. Intercultural communication is actually a part of the communication field. These scholars study different communication techniques between cultures and compare them. Selfies can actually be considered a part of communication. These scholars can look at the selfies and study the different behavioral movements within the selfies and see which are more prominent withina culture.

Communications scholars and majors are able to view these selfies to conclude what culture is happier, kinder, etc. Do head tilts exemplify moods? This is up for them to study and draw conclusions.

Many people may view this photo and think “wow, a pretty selfie.” Communications scholars and majors would view this on SelfieCity, look to see where it is from, and determine facts about the picture. That is why they are the intended audience members for this project.