MARKETING
The discipline that I chose to connect with Digital Humanities is marketing. This concept as a whole can be very vague, there are so many different forms of marketing out there. As famous businessman, Sergio Zyman puts it, “The sole purpose of marketing is to sell more to more people, more often and at higher prices. There is no other reason to do it.” Often, people will not purchase a certain product that they know nothing about. They like to have a little insight on the product they are purchasing and what it’s some purpose is.

Digital Humanities
Humanities as a whole are essentially a plethora of academic disciplines that studies human culture, history, etc. If you dive into one specific humanity, which in this case is Digital Humanities, as stated previously, is a humantiy that focuses mainly in computing and digital technologies that is used to help analyze human culture, history and much more. As stated by college professor David M. Berry, “Digital humanities incorporate key insights from languages and literature, history, music, media and communications, computer science and information studies … Indeed, as early adopters of technology, digital humanists were prescient in seeing that computation would have an increasing centrality to research in the humanities.” This quote emphasizes that digital technology is essentially a bridge connecting itself with other human disciplines.
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